A buying collective for New Zealand households
Better terms, negotiated together.
Most New Zealand households are paying more than they should for the essentials — power, insurance, broadband, and more — not through carelessness, but because negotiating alone is stacked against you. One household has almost no sway. A few thousand, moving together, is a different conversation.
What we're building
A member-led buying collective for Aotearoa New Zealand. Members share their real usage data; we pool it, run an open tender, and let retailers compete for a well-informed cohort on fair terms.
The collective negotiates, the member decides — we never move anyone onto a new plan without their say-so. And our income comes from members, which is what keeps every recommendation honest.
Suppliers aren’t targets to be squeezed; they earn members’ business through fair terms and genuine transparency.
We're starting with electricity, and we're not quite open yet. Right now we're spreading the word, lining up our first tender, and getting the groundwork right.
Two doors, if you'd like in early
Households
Be among the first to know when our electricity calculator goes live and when we open for new members.
Retailers
There’s a fair, transparent way to compete for this cohort. We’d be glad to talk.
Keep me posted
We'll only use your email to tell you when we open. Nothing else, and you can stop any time.
Thanks — you’re on the list. We’ll be in touch the moment the first tender opens.
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Prefer to follow along? Find us on LinkedIn →
The people behind it
Peanut Butter Collective is named after the moment that started it: a flat that began buying their peanut butter in bulk, together — and freed up money none of them could have alone. If pooling one line on a shopping list changes what a household can afford, what else could we do together?
Bruno Lago — Co-Founder · Minister of Crunchy Affairs
Bruno created the model behind the collective. He’s spent his career building technology people can trust — and helping the people who use it thrive.
Paul Seiler — Co-Founder · Head of Spreading the Word
Paul has spent his career building the standards that let people pool what they couldn’t negotiate alone — from New Zealand’s schools to its cloud infrastructure, and now the collective.